Tom King is a modern marketing strategist in Houston, Texas. He is president of Forward Marketing, founder of the Houston Internet Marketing Forum, leader of the Houston Website Designer Seminars and holds a number of industry certifications. Tom has lectured at Houston Baptist University, Houston Community College, The Art Institute of Houston, and the University of Houston. He advocates the Google “Zero Moment of Truth” and Coca-Cola “Content 2020″ strategies. Visit his Bio, Portfolio, Resume, Presentations or Contact pages for more info.
Meet Tom King
May 9, 2012 By
Coca-Cola’s “Content 2020 Initiative”
May 2, 2012 By
When the world’s Number 1 brand changes everything, the world take’s notice. Coca-Cola’s “Content 2020 Initiative” is a must-view for any Content Marketer. Below is Part I, then watch Part II.
Google’s “Zero Moment of Truth”
May 2, 2012 By
No modern marketer can understand the changes in buyer behavior and decision making over the last 2 years without reading Google’s “Zero Moment of Truth” (ZMOT) free white paper. Watch the below 12 minute video, then download the ZMOT whitepaper.